Old Enough to Vote!
Queens Votes is an organization that encourages voting on the Queens University of Charlotte campus and beyond. Their redesigned logo captures the eye of college students by using a retro-inspired color palette and typography. This rebranded visual identity works well in different sizes and media, such as social media, posters, and merchandise.
The new Queens Votes branding is a flexible asset that can be translated into different educational tools used on the Queens University of Charlotte campus. The functional design elements such as the diagonal lines and striking colors allows for a flow of content that is engaging and easy to follow. Each deliverable utilizes the new branding in a fresh and unique way that can still be identified as Queens Votes content.